Analytics & tracking setup

    Data-driven decisions start with good measurement data. We ensure you know exactly what's happening on your website.

    (01)Tools & Integrations

    Make everything measurable

    • Google Analytics 4

      Fully configured with events, conversions and audiences.

    • Google Tag Manager

      Central management of all your tracking pixels and scripts.

    • Search Console

      Monitor search performance and quickly resolve technical issues.

    • Custom Dashboards

      Clear reports with the KPIs that matter to you.

    Also included

    • Conversion tracking (forms, buttons, downloads)

    • Heatmaps & scroll-depth analysis

    • A/B test integration

    • GDPR-compliant cookie consent

    (02)Insights

    From data to action

    • User Behavior

      Which pages do your users visit? Where do they drop off? How do they navigate?

    • Conversion Funnels

      From first visit to conversion, every step visualized and measurable.

    • Campaign Attribution

      UTM tracking and multi-touch attribution to see which channels perform best.

    • Real-time Monitoring

      Live insight into visitors, events and performance at any time.

    (03)Privacy

    GDPR-compliant, always

    Collecting data is important, but respecting privacy is essential. All our tracking setups are GDPR-compliant by default.

    • Cookie consent banner (TCF 2.2)

    • Consent mode v2 for Google tags

    • Server-side tracking option

    • IP anonymization active by default

    • Automatic data retention settings

    Other building blocks of a complete website

    View the full Complete websites service page →

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    Tell us about your project and we'll create a custom plan.
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